Planning the Perfect Trip to Asia

This project presents a colorful, user-friendly website designed in Figma. My goal was to create a helpful and visually engaging platform that guides travelers through planning a trip using clear, easy-to-follow steps. The design concept draws from cultural elements, incorporating a warm color palette inspired by traditional Asian art, with shades of red, gold, and orange to convey a sense of authenticity.

Through this project, I developed a stronger understanding of digital design principles, including simplicity, color contrast, and visual organization. I also gained experience designing responsive layouts, creating both desktop and mobile-friendly versions to ensure a consistent user experience across devices.

Desktop Version

Mobile Version

When I began this project, I chose to design a website that promotes Go Ahead Tours, targeting travelers of all ages who are interested in visiting Asia. My goal was to create a resource that helps users plan their trip without feeling overwhelmed, while also showing how a travel agency can guide them through the process. To support this, I developed a clear set of steps to help users understand where to begin and how to move forward with their travel planning.

Process

Step 1: Choose a Destination

  • Decide what type of location you are looking for.

  • Look into the weather.

  • Look for events you would like to attend in the area.

Step 2: Decide Travel Dates and Duration

  • When is the best time for you to take your trip?

  • Choose a season you would like to visit Asia.

Step 3: Budgets and Flights

  • Contact your bank and let them know you are traveling abroad.

  • Know your budget limits and plan how much you can spend daily.

  • Find budget-friendly housing.

  • Have extra spending money for personal needs

Step 4: Plan Schedule

  • Choose the cities you want to visit.

  • Plan events or trips for each day.

  • Take note of key attractions in the area.

  • Look for eating destinations and the type of food that is served.

Step 5: Download Helpful Apps

  • Make your trip easier by downloading apps such as translation apps, city maps, and messaging apps.

Step 6: Cultural Tips

  • Before going to Asia, learn common cultural norms, such as how to dress in certain areas, how to behave properly, and public norms.

Next, I created sketches to explore how I wanted the website to look, developing multiple versions to test different layout ideas and design directions.

Sketches

For the website elements, I incorporated icons from a previous project along with images sourced from the Go Ahead Tours website. I also used Adobe’s generative fill tool to create building cutouts, helping me enhance the overall visual composition and maintain a cohesive design.

Elements

Layouts

I digitized my layouts and selected the most successful one.

Below are the two font styles I selected for my website.

Typography

Color Testing

Since this was for a website, I made sure my color choices followed guidelines for digital screens.

These are the final colors I chose, which are used throughout my entire website.

Final Color Palette

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